Good Move From ClickBank, Or A Bad One?
As with any big company like ClickBank that provides a service to the public, it’s always nice to see them updating and improving it! Plus making the whole experience for the user much better, cleaner, and have more options available with should appeal to even more people.
Well almost a week ago now, on Thursday 23rd October, ClickBank rolled out Phase II of their Platform Globalization. (And at first, it looks pretty good! But more on that in a bit!…)
So if you haven’t been hiding under a rock, I’m sure you’ll know that they introduced multi-lingual and multi-currency capabilities. (Sounds good huh?) Well this means you can now sell/promote Spanish, French and German language based products. That is in addition to English which we had before.
Now instead of just the United States Dollar (USD) which we had before, ClickBank now supports a total of 13 different currencies!… Just take a look. 
- Australian Dollar (AUD)
- Canadian Dollar (CAD)
- Swiss Franc (CHF)
- Danish Krone (DKK)
- Euro (EUR)
- British Pound (GBP)
- Hong Kong Dollar (HKD)
- Japanese Yen (JPY)
- Norwegian Kroner (NOK)
- New Zealand Dollar (NZD)
- Swedish Krona (SEK)
- United States Dollar (USD)
- South African Rand (ZAR)
All of these, along with the 3 new languages, can now be used on the order page. Talk about giving us some whole new options, or ways in which we can use this to our advantage. But can you see any potential problems with the new features?
If you’re a member of any marketing related forums, go take a look and see if you can spot any thread related to this topic. If you read through some of the posts made, I could take a good guess that there will be some happy and unhappy people!
Some problems occur when you have a $97 product for example, and when you reach the ClickBank order page, you see the price might have jumped to a figure that is higher then the price of the product. From what I can tell, it will convert the price into your home currency. (But if the price increases, then you’ll start asking some questions don’t you think?! It might take a few minutes to work out what’s going on, but that could be 2 minutes were it loses you a sale!)
Only time will tell I suppose! Has anyone faced any kind of problems with this from their potential customers? I’d love to hear what your thoughts are on this subject if you have any!
Thanks for the heads up Mark. I didn’t know about this although I have a CB product of my own. I will keep an eye out and look forward to more from you on this subject. Hope all is well!
Hi Mark,
With the current discussion about keeping the USD as a world currency, I quite well understand why Clickbank has made this move.
However, knowing most of the prospects for IM are still to be found in the USA, I don’t think (in my case) it’s a wise thing to change my prices into Euros all of a sudden, although It would be nice though
In an earlier discussion on the MoreMonthly forum (I’m sure Mark has a link for it) about PayPal, we discussed whether it would be possible to have PayPal pay out dollars to a dollar account on a foreign bank. That way the owner of the account and not PayPal would able to tranfser it to an account with your local currency whenever you decided yourself. And thus decide about the exchange fees and rates yourself.
Same thing goes for Clickbank in my opinion. I’d rather decide myself if and when to exchange my dollars into Euros and not have them keep the exchange fees!
With the current discussion about the world economy, experts are already talking about having a worldwide currency for international trading instead of the unstable USD.
So if and when THAT happens, it would solve all our prolems wouldn’t it?
The only ones I think who won’t be happy with such news are all the ForEx people
Yours,
Daniël
Hi,
I was so been so busy to notice the change or even catch the announcement but as I was testing my get more buyers affiliate link yesterday I noticed the currency had been converted.
I have to admit it threw me off for a while until I figured out what was going on.
We have to wait and see how their rates of conversions stack up in comparison to doing it through paypal for instance.
Regards
William
@ Robin – Talk about speedy commenting! I only sent the broadcast out 4 minutes before you left me a comment, you’re not a robot are you?!
– All it not bad at the moment, and take care until the next time I see you!
@ Daniël – Definately some interesting point you bring up, and I would agree with the majority if not all of them! I’m taking a guess now, but I recon ClickBank might show us a couple of case studies after say a month of the new additions. (Show us what’s good and what’s possibly not so good!) You never know, and it is only a guess!
@ William – This kind of change is going to throw a few people, if they too haven’t spotted the announcement. Some poeple will spot the fact it’s been changed to their local currency, and maybe carry on. It’ll be inteesting to watch what some people do, and how/if it affects anything!
Thanks
Mark
Hi Mark,
Thanks for the compliment, but at first I didn’t know it was about AUTOMATIC conversion!
Well, here’s some more news for you on the subject, fresh from the press, so to speak from an article Ewen Chia wrote on his blog this very morning:
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Monday, November 03, 2008
ClickBank’s Automatic Currency Conversion
Ok guys, I just got this from my friend Adrian Ling and think it’s important enough to let you know…
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A couple of days ago, ClickBank implemented automatic currency conversion on the checkout page.
For example, if your product costs USD$47 and someone in New Zealand clicked on the purchase button, the price he sees on the checkout page is NZD $90.38 dollars.
Although USD$47 and NZD$90.38 are the “same” – it may “look” more expensive to the potential customer, i.e. or some marketers put it, it defeats the tried and tested “psychological pricing point” where numbers such as $27, $47, $67 converts best.
This was raised at the Clickbank Success Forum.
Thankfully, ClickBank has responded and you have a choice. If you’d like to disable this automatic conversion, you can contact them via ClickBank Publisher Contact Form and request that this automatic conversion feature be disabled in your account.
If you choose to disable the currency conversion, you can still offer products in different currencies by manually setting them in your ClickBank account.
In this case, you simply set up a unique product for each currency you wish to accept. For example, if you want to offer the same e-book in USD and GBP, you can set up two separate products in the “My Products” section of your account.
Product #1 – default currency = USD,Product #2 – default currency = GBP
Then provide 2 payment links on your sales page. If customers click on payment link #1, they will see the price specified in USD.
If they click a payment link for product 2, they will see the GBP price. In both cases, the consumer will not have the ability to choose a different currency for payment.
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To Your Success!
Ewen
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Hope it helps.
Yours,
Daniël
@ Daniël – I appreciate you posting that, so thanks! There had to be a way were you could have this automatic conversion turned off, but what puzzles me is why should you have to contact ClickBank to have this done?! Talk about taking up a lot of their time!
Thanks
Mark